The winter can be a hard time for installers. Customers can be tempted to put off installations until after Christmas and the winter. This can leave you in a challenging position to earn revenue. Yet there are numerous ways you can increase revenue this winter. Here are five options for your business.
- Cleaning Services
Some products need regular cleaning work to ensure they don’t get broken or become less effective. With leaves falling and the constant dirt left behind by weather, offering cleaning services of installations is a great way to keep in contact with past customers and add another revenue stream.
- Maintenance Services
Another great option is to provide repairs and maintenance checks for existing installations. These can be quick jobs that offer a good revenue earner for your business. Maintenance also helps the customer by ensuring their product lasts.
- Sell To Trade
If you aren’t selling to trade now, you should consider offering that. Traders tend not to wait until the summer months as delaying an expansion can be costly to their business. So, if you only advertise to consumers, try reaching out to businesses to see if they need any new installations for their business.
- Advertising Space
Do you have an email? You should do, they are great for selling. They’re also a great way to earn revenue from advertising space. Just a single advert on an email from another local business, like a pub, cafe or shop can earn you £50-£100 per email campaign. Just ensure you have a lot of contacts on the list.
- YouTube
Video is big on the internet. If you don’t have a YouTube channel now, then you should start one. You can showcase installations, do tips and tricks and other online marketing videos to really engage your audience. At the same time, if you gain enough followers and views, you can claim advertising revenue from YouTube.
Are you making the most from your opportunities? How do you ensure revenues stay high all year round? Let us know in the comments.
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