One of the best ways to improve the profit of your business is to cross-sell when you make the original sale or later down the line. There are several benefits to this, research has shown that selling to existing customers is less expensive and they tend to spend higher amounts.
Therefore, without too much effort, a single sale can become more profitable. The challenge is realising the vast array of opportunities you should cross-sell when a customer buys a Milwood veranda or carport.
Infill Panels
Our infill panels have previously been something that we’ve only offered as a bespoke addition. However, there has been a lot of demand for these products, so we have decided to make them a standard upgrade. though they are still POA, as each infill is handmade in our warehouse to fit the individual structure.
The infill panels are easy to install and can be fitted onto our Simplicity 6, 16, 35 and Alfresco range. They have an aluminium frame and 28mm toughened glass. The glass is available in clear, frosted or tinted in grey, bronze or blue.
Care Packages
Another good cross-selling option is to sell care packages for their installation. This could include regular cleaning and maintenance of their product.
These packages can be very valuable as it creates a long-term, regular income. It can also be a great way to boost customer interaction and trust which are fundamental in generating repeat custom, or for getting referrals from happy customers.
Sliding Doors
Another great product to cross-sell to your customers is sliding doors. These can transform any location into a comfortable outdoor seating area with protection from the harmful UV rays or other items.
Our sliding doors are a perfect match for our simplicity range and can really add a finishing touch that is stylish and functional.
Are You Upselling
Upselling and cross-selling accessories and other services along with your main products is a great way to improve the customer lifetime value, get repeat custom and spread the name of your brand. There are numerous products you can offer to go with any Milwood Trade product.
If you would like to know more information about what products could be on offer, contact a member of our team.